Michael D. Moberly, Principal, Founder, kpstrat With confidence, readers of...
Havas’ Meaningful Brands Survey of Brand Value = Intangible Asset Value
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The Intangibles in Brands and Branding
Michael D. Moberly, Principal, Founder, kpstrat The branding of most products...
Brand – Leader Resilience to Issues of the Day
Michael D. Moberly, Principal, Founder, kpstrat The intent of this post @...
Truth…A Valuable Intangible Asset for Business
Michael D. Moberly, Principal, Founder, kpstrat This post @ Business...
Disinformation – Misinformation Maliciously Applied Undermines Business’s Most Valuable ‘Intangible’ Assets…
Michael D. Moberly, Principal, Founder, kpstrat When (if) disinformation...
Chief Purpose Officer…C-Suite Intangible Coming Soon
Michael D. Moberly, Principal, Founder, kpstrat The role – contributions –...