Michael D. Moberly, Principal, Founder, kpstrat ‘They are stealing our IP’ has become a ‘go to’ refrain shouted by various entities – groups who claim… Read More
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Taking Inventory of Your Business’s Intangible Assets…
May 10, 2021 Michael D. Moberly Principal, Founder, kpstrat Taking inventory of ‘mission essential’ intangible assets, for a business, organization, institution, or professional services firm,… Read More
Business Reputation – Brand Risk: Mediating Facts vs. Misinformation II
Michael D. Moberly, Principal, Founder, kpstrat The word “truth” makes me nervous, says Kathleen Hall Jamieson, University of Pennsylvania. Readers are obliged (going forward) to… Read More
dare 2 b me 101
Mitigating Business Reputation – Brand Risk when facts matter less.
Michael D. Moberly, Principal, Founder, kpstrat As with many things in our lives, whether-or-not-new-information, or perspective we may seek, choose to receive, and may variously… Read More
Business Reputation – Brand Risk: Mediating Facts vs. Misinformation
Michael D. Moberly, Principal, Founder, kpstrat Safeguarding – sustaining business brand and reputation represent fiduciarily obligatory practices, fundamental to every business which I am familiar,… Read More