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Insider Threats – Risks To Information Assets: The 20-60-20 Rule

by beanstalk | Mar 14, 2012 | Safeguarding Intangible Assets & IP

Michael D. Moberly    March 14, 2012 Among information asset protection professionals, there’s an adage or as some refer to it, a ‘rule of thumb’ that remains relevant at least since I initially read about it 25+ years ago. It’s euphemistically referred to as the...

‘The Power of Pull: How Smart Moves, Smartly Made, Can Set Big Things In Motion’

by beanstalk | Mar 12, 2012 | Uncategorized

Michael D. Moberly   March 12, 2012    (Book review with application to intangible assets.) The persistent, asymmetric nature, and shear number of risks, challenges, and problems that companies routinely face today with respect to their intangible (IP) assets are not...

IP Audits: Conventional Approaches Must Adjust To Reflect Today’s Needs!

by beanstalk | Mar 9, 2012 | Business Reputation Risk & Mitigation

Michael D. Moberly   March 9, 2012 Conventional IP Audits Are No Longer Sufficient In today’s knowledge (intangible asset) based economy, conventional snap-shots-in-time, one-size-fits-all, check-the-box types of IP – intangible asset audits, assessments, and/or due...

Patent Value And Competitive Advantages Are Increasingly About Due Diligence, Asset Monitoring, And Deterrence

by beanstalk | Mar 8, 2012 | Business Reputation Risk & Mitigation

Michael D. Moberly     March 8, 2012 For starters, management teams, boards, and other business decision makers must recognize the economic fact that 65+% of most company’s value, sources of revenue, and building blocks for growth today evolve directly from intangible...

Cyber Security Is Not Synonymous With Protecting Intangible Assets

by beanstalk | Mar 7, 2012 | Safeguarding Intangible Assets & IP

Michael D. Moberly    March 7, 2012 The attention and warnings directed to cyber security (cyber-attacks, cyber-warfare, etc.) are certainly warranted.  The strategic and cascading havoc that such deliberative acts could cause to even one of a country’s infrastructure...
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