The next wave of growth in business will come from converting low-cost intangible asset-based company cultures, into bottom-line value!
Company culture and intangible assets.
Company management teams and boards will experience a strong ROI for developing an intangible asset focused company culture because rising percentages of company value, sources of revenue, and ‘building blocks’ for growth lie in – are directly linked to intangible assets!
Investing in the development of an intangible asset focused company culture is an investment in creating future value for a company, i.e., today, it’s all about speed and having the culture in place to act identify, fully grasp, and act on available opportunities.
An enduring ‘company culture’ focused on intangible assets can deliver returns.