Michael D. Moberly – August 28, 2024 – Business Intangible Asset Strategist & Risk Mitigator – Founder, Business Intangible Asset Blog & kpstrat
Ensuring the reputation of investment essential intangible assets is reliable, resilient, sustainable, and unchallengeable, is central to venture capital investment strategy and outcomes.
This includes startups, early-stage companies, corporate-university collaborations, and/or incubator initiatives whose reputations attract venture capital while be even more intangible asset intensive, dependent, and reliant (for developing innovations irrespective of sector or stage of (R&D) maturation.
Importantly then, this post describes how – why the above are fundamental to…
- pursuing a timely, insightful, replicable, efficient, and competitively advantageous facets to venture capital due diligence practice that unfortunately, are often misunderstood and/or overlooked.
- differentiating, assessing, and sustaining same and their various contributory roles, value adds that effect investment strategies and outcomes.
Familiarity with these early-stage company development, operation, and economic realities, i.e., dependence-reliance on business things intangible, etc., can lead to more objective – strategic assessments of ‘reputation attraction’.
That’s because they include factors such as startups’ operating culture and leadership, intangible asset and IP safeguards, risk mitigation, and challenges which can affect projections of and strategies to ensure innovation standing, competitiveness, revenue generation capability, valuation, and sustainability converge.
The objective is to contribute to – deliver desired investment strategies and outcomes in manageable time frames with less vulnerability, probability, and criticality to the materialization of unforeseen risk or momentum stifling challenges.
It’s important to recognize that each ‘investment reputation’ lies in and emerges from unique forms, contexts, collaborations, and applications of the right sets (forms, contexts, applications) of intangible assets developed, introduced, and applied at the right time, in the right way, at the right cost. e.g.,
- intellectual capital, e.g., knowledge, knowhow (IC)
- structural capital, e.g., processes, procedures (SC) and
- relationship capital, e.g., associations, alliances, interactions (RC).
The successful and investable development of early-stage innovation, and rationales-strategies for favorable outcomes, are inextricably dependent on business things intangible aid VC communities to distinguish investment decisions and strategies by
- differentiating, unraveling, assessing, monitoring, safeguarding, and mitigating risk to the ‘reputational standing’ of invested intangible assets.
Readers are invited to examine ‘Safeguarding Intangible Assets’ a book I authored at https://kpstrat.com/books/
Posts @ Business Intangible Asset Blog present various business economic – operational realities. Business leaders, entrepreneurs, R&D administrators, management teams, boards, and investors across sectors report benefiting from these posts, e.g., mitigating (reacting, responding to) the often ‘public – viral’ risks and challenges which produce reputational risks, are obligations with little room or time for equivocation or error.
The Business Intangible Asset Blog was created in 2006 and now includes 1200+ topic-specific- long form posts. Posts are intended to provide readers with unique and reliable insights on current matters related to – affecting business things intangible.
Posts at Business Intangible Asset Blog are developed – written solely by Mr. Moberly (not AI). Posts are intended to draw readers attention to the development, application, management, safeguards, and risk mitigation obligations necessary today for business’s ‘mission essential’ intangible assets.
Readers are also invited to explore other posts, along with books and papers available @ ‘Home – kpstrat
