Using Intangible Assets To Weather The Recession – Part III

by beanstalk | Mar 18, 2009 | Intangible Assets & Business

Michael D. Moberly    March 18, 2009     (Part 3 of 5 Part Post) If it can’t be measured, it can’t be managed… Respectfully, business decision makers who engage their work in that time honored ‘if it can’t be measured, it can’t be managed’ approach are likely to...

Using Intangible Assets To Weather The Recession – Part II

by beanstalk | Mar 17, 2009 | Intangible Assets & Business

Michael D. Moberly   March 17, 2009    (Part 2 of 5 Part Post) When you’re up to your hips in alligators… I seek not, in any sense, to portray this recession in a comedic context when I say, engaging decision makers now in discussions about intangible assets, is...

Using Intangible Assets To Weather The Recession – Part I

by beanstalk | Mar 16, 2009 | Intangible Assets & Business

Michael D. Moberly   March 16, 2009     (Part 1 of 5 part post)     The last 180 days has delivered unprecedented financial dilemma’s which most companies, stockholders, 401k owners, retirees, and consumer have, and will continue to experience adverse affects for the...

Effective Management Of Intangible Assets Is ‘Mission Critical’!

by beanstalk | Mar 13, 2009 | Uncategorized

Michael D. Moberly   March 13, 2009 The five primary reasons are: 1.  It’s an economic fact – business reality…that a growing cross-section of current studies and research consistently report (even during this recession) that 65+% of most company’s...

Intangible Asset – IP Assessments Are Essential To Business Performance!

by beanstalk | Mar 12, 2009 | Intangible Assets & Business

Michael D. Moberly   March 12, 2009     First, let it be clear at the outset, conducting an assessment of a company’s intangible assets and intellectual property is not an exercise that’s useful (only) after a problem, i.e., compromise, loss, misappropriation,...