by beanstalk | Mar 23, 2012 | Intangible Assets & Business
Michael D. Moberly March 23, 2012 I have found many management teams and business decision makers in SME’s (small, medium enterprises) and SMM’s (small, medium multinationals) are inclined to interpret the phrase ‘knowledge-intangible asset based global economy’ to...
by beanstalk | Mar 22, 2012 | Uncategorized
Michael D. Moberly March 22, 2012 I am extrapolating somewhat, but in Rob McLean’s fine article titled ‘Intellectual Asset Strategy and the Board of Directors’ (IAM December/January 2006), which I believe is still very relevant today, he says ‘boards are frequently...
by beanstalk | Mar 20, 2012 | Business Reputation Risk & Mitigation
Michael D. Moberly March 20, 2012 I’ve never met a business decision maker yet who doesn’t claim to have engaged in competitor (business) intelligence. Such statements are often prefaced or followed by some blend of rationalizing the relevance – importance of...
by beanstalk | Mar 19, 2012 | Uncategorized
Michael D. Moberly March 19, 2012 Today, the management, stewardship, oversight, and monitoring of your company’s intangible assets is certainly not a passive ’I’ll do it when I have the time’ task that can be delegated (or relegated) to the uninitiated who...
by beanstalk | Mar 16, 2012 | Intangible Assets & Business
Michael D. Moberly March 16, 2012 There’s probably little argument among business decision makers and management teams as to continued relevance of the adage ‘you can’t manage what you don’t measure’. In other words, unless you can measure something, you don’t know...