Unraveling Business’s Intangible Assets, It’s Important…

Michael D. Moberly, Principal, Founder kpstrat and ‘Business Intangible Asset Blog

Respectfully and experientially, this post contends business leaders, management teams, boards, and investors (similarly) are obliged to consider re-framing the what’s, when’s, where’s, and why’s related to the intangible assets they have developed, hold, and applied.

This is particularly relevant to-for business things intangible which a business has differentiated – designated as being as ‘mission essential contributors’, i.e., likely proprietarily developed and held as underliers’ of a business’s brand, reputation, standing, products, services, etc., which…

  • routinely converge + are observed as attractive components of – aspects to a business’s operating culture, i.e., produce competitiveness, resilience, sustainability, and revenue generation capability-capacity, etc.

Unraveling any business’s intangible assets, irrespective of sector, products, services, etc., which each of the above are reliant and dependent, commences with…

  • recognizing – differentiating the various contributory roles and value adds particular-collections and collaborations of the right intangible assets, developed in the right way, introduced – applied at the right time, in the right place, at the right cost.

kpstrat and ‘Business Intangible Asset Blog’ uniquely regard unraveling business’s intangible assets, across sectors, as practical and operational (fiduciary level) obligations, which can also reveal, assess, and mitigate potential risks and challenges to same, by assuring the assets’ origins.

Experientially, business leaders, management teams, boards, and investors who are receptive to recognizing the immediate and strategic benefits of unraveling their business things intangible, routinely express appreciation that practicing – executing same…

  • influences them to prudently review long held (siloed – structured) conventions related to developing – applying – reporting business things intangible, e.g.,
    • how intangible assets are defined, and if-when they present ‘ROI’ relevance ala amortization, depreciation, residual value – recorded cost, taxation, and ‘life cycle’.

To be sure, each is statutorily relevant.

Beginning in the early 2000’s, and for the foreseeable future, it is objectively and repeatedly demonstrated that most business’s economics, operability, and sustainability (across sectors) is increasingly and irreversibly reliant – dependent on intangible (non-physical) assets which serve as preludes, underliers, and foundations to (business) differentiation, valuation, and wealth creation…less so on tangible (physical) assets.

Readers of ‘Business Intangible Asset Blog’ are respectfully encouraged to review other posts in which arrays of issues related to business things intangible are experientially researched and authentically and practically expressed.

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