There’s No Other Time In Business Governance History…

Michael D. Moberly     June 3, 2009

There’s no other time in business governance history when…

–  65+% of most company’s value, sources of revenue, sustainability, and future wealth creation are more deeply rooted – embedded in intangible assets, intellectual property and other knowledge-based assets. 

–  effective stewardship, oversight, and management of those assets, i.e., sustaining their control, use, ownership, and value, are more critical to business sustainability.

–  the line between a company achieving profitability and sustainability and fighting for its financial survival is more closely linked to its ability to position, leverage, maximize, and extract value from its intangible assets.

–  conventional intellectual property, i.e., patents, trademarks, and copyrights are less of a (legal) deterrent, safe harbor, or more vulnerable to theft, misappropriation, infringement, counterfeiting, and product piracy.

–  business transaction success  (profitability) are more dependant on – linked to a company’s ability to sustain control, use, ownership, and monitor the value of the transactions’ intangible assets and IP that are in play (pre – post).

–  sophisticated networks of data mining and business/competitor intelligence are more predatorial in targeting company’s IP, intangible assets, and know resulting in the erosion and/or undermining of the assets’ value and competitive advantages.

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