by beanstalk | Jan 23, 2012 | Business Reputation Risk & Mitigation
If you build a better mouse trap (tangible asset), as the saying goes, the world will beat a path to your doorstep…in the knowledge (intangible asset) based economy however, such time honored clichés has given way to the economic fact that companies are...
by beanstalk | Jan 3, 2012 | Uncategorized
Michael D. Moberly January 3, 2012 Unfortunately, discussions about a company’s intangible assets rarely prompt boards’, c-suites’ or management teams’ pulse to race as I consistently try to make the case that it should. There are a variety of reasons why...
by beanstalk | Dec 2, 2011 | Uncategorized
Michael D. Moberly December 2, 2011 Intangible assets are not easy to explain or define, particularly for those unfamiliar with their existence or unaccustomed to recognizing, let alone, measuring their contribution and performance, i.e., to company value,...
by beanstalk | Apr 21, 2011 | Intangible Assets & Business
Michael D. Moberly April 21, 2011 Helping companies create, build, and deliver value, sources of revenue, and competitive advantages from their intangible assets is the goal. However, since there is absolutely no one profession that can legitimately lay claim to...
by beanstalk | Dec 30, 2009 | Uncategorized
Michael D. Moberly December 30, 2009 Building knowledge and intellectual capital into SME’s (small, medium enterprises) represents a prudent and much needed exercise for management teams which serves as a foundation to elevate the probability their company...