by beanstalk | Dec 10, 2012 | Intangible Assets & Business
Michael D. Moberly December 10, 2012 A question regarding reputation risk occurred to me over the course of the past two weeks, e.g., are political – ideological acts, behaviors, and/or verbal expressions uttered by senior (private sector) executives more likely to...
by beanstalk | Jan 27, 2012 | Intangible Assets & Business
Michael D. Moberly January 27, 2012 A company’s fiduciary responsibilities associated with managing its reputation and preventing – mitigating any attendant risks, should not, in my view, emulate the conventional Hollywood publicist or public relations model....
by beanstalk | Feb 3, 2011 | Uncategorized
Michael D. Moberly February 3, 2011 There’s little question that a company’s reputation (image, goodwill, relationship capital, etc.) are increasingly valuable (intangible) assets and in most instances, critical to the growth and sustainability of a...
by beanstalk | Sep 29, 2009 | Business Reputation Risk & Mitigation
Michael D. Moberly September 29, 2009 Company reputation is defined as the perception of the company by the public and it’s various stakeholders, i.e., suppliers, customers, employees, local communities, etc. Company reputational risk then, is a function of a...
by beanstalk | Jul 14, 2009 | Intangible Assets & Business
Michael D. Moberly July 14, 2009 Safeguarding a company’s reputation is an essential (integral) responsibility for management teams and boards alike whether they oversee Fortune 1000’s or small, medium-size companies. An important first...
