Intangible Assets As Seasonal Collaborations

Ah, Christmas, a season of collaboration of intangibles and tangibles…when many people, variously influenced by the seasonal pull-strength of religious (emotional) precepts, venture out of their respective three season closets, to selflessly convey and execute blends of intangible clichés.

The intangible clichés often influenced by seasons…manifest in a variety of ways, e.g., considering those less fortunate – in need, and/or expressing thoughts of care and concern for others, often outside the conventional parameters of family and friends. Seasonally-based, or not, many of the intangibles ‘seasonally’ executed are well-intended.

Of course, many such intangibles, thoughtfully and benevolently conveyed during the weeks preceding Christmas manifest as ‘cross-overs’…that is, while they may commence primarily as seasonal or circumstantial (influenced by) emotions-sentimentality, etc., can, and do, with some frequency, translate to tangible actions that contribute to favorably affecting the lives and well-being of others.

As routinely expressed at this blog…intangible forms of capital, ala intellectual, structural, and relationship are often at risk, that is, they can be subject to misappropriation, dilution, under-mining, infringement, or simply give way to re-branding.

When this occurs, the intended beneficiaries, recognize their fragility and seasonal replace-ability…in other words, cross-over of the intangible to the tangible, at least in this context, experience abbreviated (life) spans for benefit delivery. After all, cross-overs are, in numerous instances, seasonably renewable.

Respectfully, few could or should try to mount a rational, evidence-based argument…that rebuffs the contributory role and value of intangibles, because these are replicable economic facts, not subjective or alternative meanderings.

Michael D. Moberly December 26, 2017 St. Louis [email protected]  ‘The Business Intangible Asset Blog’ since May 2006 ‘where one’s attention span, intangible assets, and solutions converge’!

Readers are invited to explore other papers, blog posts, and books I have published at


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