by beanstalk | Jun 5, 2015 | Business Reputation Risk & Mitigation
Michael D. Moberly June 5, 2015 ‘A blog where attention span really matters’! ‘I really don’t know’ is my answer to this question. And, I should note that I am variously dubious of most who, for whatever reason, deem it necessary to say otherwise. That said, I...
by beanstalk | Jun 3, 2015 | Global Intangibles
Michael D. Moberly June 2, 2015 ‘A blog where attention span really matters’! Throughout the 1960’s, there was consistent reference by governments and defense sectors’ about MAD (mutually assured destruction), i.e., each side possessing sufficient nuclear...
by beanstalk | Jun 1, 2015 | Safeguarding Intangible Assets & IP
Michael D. Moberly June 1, 2015 A blog where attention span really matters! In the information asset protection community, there’s an adage, or perhaps more aptly characterized as an anecdotally rooted ‘rule of thumb’, the ’20-60-20 rule’ that still carries a...
by beanstalk | May 22, 2015 | Business Reputation Risk & Mitigation
Michael D. Moberly May 22, 2015 ‘A blog where attention span really matters’! Trust between employers and employees and companies and customers (clients, consumers, etc.) is an essential and very relevant IA (intangible asset) to most company’s profitability and...
by beanstalk | May 14, 2015 | Intangible Assets & Business
Michael D. Moberly May 14, 2015 ‘A blog where attention span really matters’! The absence of intangible assets in B-school curriculum is tantamount to business education heresy. Some years ago, while preparing to teach a management course, I framed and...