Banking The Equity In Intangible Assets

by beanstalk | Dec 29, 2016 | Intangible Assets & Business

Michael D. Moberly December 29, 2016 ‘A business blog where attention span really matters’! Business leaders and management teams are obliged, now, perhaps more than ever, to acknowledge the prudence of ‘banking’ (monitoring, preserving) the equity held...

Convert Intangible Assets To Sources of Revenue and Competitive Advantage

by beanstalk | Dec 28, 2016 | Intangible Valuation & Monetization

Michael D. Moberly   December 28, 2016   ‘A business blog where attention span really matters! As an IA (intangible asset) strategist, risk specialist, trainer, and speaker, it is my passion to guide companies and clients to recognize the business imperative to...

Intangible Asset Training Delivers Multipliers To Companies and Management Teams

by beanstalk | Nov 12, 2016 | Intangible Assets & Business

Michael D. Moberly November 12, 2016 ‘A blog where intangible assets meet business’! 1. Align IA development and use with a company’s strategic planning and core (business) mission and product/service lines. 2. Foster a company-wide IA culture that...

Reputation Risk Is Less An Exercise in Public Relations…

by beanstalk | Oct 25, 2016 | Business Reputation Risk & Mitigation

I am routinely frustrated, as I suspect most readers are as well, when allegations surface that another company is alleged to have engaged in some predatory practice toward consumers, which often, are found to be their own customers. These often collusive shenanigans...

Effectively Addressing Insider Threat To Proprietary Information, A Strategy!

by beanstalk | Aug 28, 2016 | Safeguarding Intangible Assets & IP

Michael D. Moberly August 28, 2016 ‘A blog where intangible assets and IP meet business’! Among information asset protection/safeguard specialists, there is an anecdotally rooted adage referred to as the ’20-60-20 rule’ which caught my attention 25+ years...