by beanstalk | Feb 1, 2018 | Business Reputation Risk & Mitigation
Through this intangible asset strategist’s lens…building – sustaining an intangible asset intelligent company culture is akin to preparing for and running a half-marathon, not a 5k! A company culture with this attribute exists in circumstances whereby...
by beanstalk | Jan 31, 2018 | Uncategorized
Distinguishing the ‘intangible’ of mood and the ‘tangible’ of performance…and how either affects how we schedule our lives carries importance which should not be dismissed because it may appear too esoteric for practical relevance....
by beanstalk | Jan 30, 2018 | Intangible Valuation & Monetization
I, as other listeners acquire intellectual capital…by listening to NPR (National Public Radio) and viewing PBS (Public Broadcasting System) array of ‘news and talk’ programming and podcasts. I am an avid listener of and contributor to NPR, since August 1982, and...
by beanstalk | Jan 24, 2018 | Business Reputation Risk & Mitigation
People’s reputation, an institution’s reputation, or a business’s reputation…can be very a very valuable (intangible) asset that produces-delivers many competitive advantages (also, an intangible asset). But, how are either rationalized by...
by beanstalk | Jan 23, 2018 | Intangible Assets & Business
I suspect more people today would consider the following plausible…that is, Facebook, Google, Amazon, Twitter, etc., have become so large, so culturally embedded, and so globally influential, they are coming to be regarded – characterized as...
