by beanstalk | Jun 29, 2009 | Uncategorized
Michael D. Moberly June 29, 2009 Rob McLean’s fine article ‘Intellectual Asset Strategy and the Board of Directors’ (IAM December/January 2006) still carries considerable relevance today, particularly his analysis that ‘boards are frequently...
by beanstalk | Jun 26, 2009 | Uncategorized
Michael D. Moberly June 26, 2009 An intangible asset assessment is not merely a warmed over version of an intellectual property audit. Rather, an intangible asset assessment produces actionable outcomes largely geared toward identifying, assessing and, most...
by beanstalk | Jun 25, 2009 | Uncategorized
Michael D. Moberly June 25, 2009 The stewardship, oversight, and management of a company’s intangible assets should no longer be considered passive or optional responsibilities, i.e., I’ll do it when I have time, when I see competitors doing it, or when...
by beanstalk | Jun 24, 2009 | Uncategorized
Michael D. Moberly June 24, 2009 Serious financial times, like today’s recession, demand equally serious strategies to elevate the probability company’s will survive! Since the economic downturn began, there have been countless business...
by beanstalk | Jun 23, 2009 | Uncategorized
Michael D. Moberly June 23, 2009 All too frequently the contributions and competitive advantages intangible assets deliver to a company are overlooked, neglected, or outright dismissed. There are a variety of reasons for this, the larger one probably being...