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Intangible Assets: The ‘Prius Effect’ Of Your Company’s Market Space!

by beanstalk | Jun 13, 2012 | Intangible Valuation & Monetization

Michael D. Moberly   June 13, 2012 On many occasions I certainly wish I could be the proverbial ‘fly on the boardroom and c-suite walls’, but not necessarily in the Bob Woodward (realistic fiction) sense. I think about the countless conversations which generally I...

Intangible Assets and New Product Launches: Keeping Your Genie’s In Their Bottle!

by beanstalk | Jun 12, 2012 | Intangible Valuation & Monetization

Michael D. Moberly   June 12, 2012 Achieving successful and sustainable new product and innovation launches is increasingly dependent on management teams recognizing… 65+% of most innovation’s value, projected sources of revenue, and potential ‘building blocks’ for...

Fiscal Cliff and Intangible Assets: It’s Time Companies Put Their Intangible Assets To Work!

by beanstalk | Jun 11, 2012 | Intangible Assets & Business

Michael D. Moberly   June 11, 2012 These are serious financial times that demand equally serious strategies to elevate a company’s probability of survivability and sustainability (post recession).  Sometimes those strategies are new, or one’s that have been around for...

Intangible Asset Due Diligence In A Recession: Should It Be Conducted Differently?

by beanstalk | Jun 7, 2012 | Business Reputation Risk & Mitigation

Michael D. Moberly   June 7, 2012 At the outset, let me say that the intent here is certainly not to cast dispersion on, or otherwise suggest the state of being unemployed or under-employed necessarily renders one more receptive to infringing proprietary knowledge...

Intangible Asset Training: Overcoming Reluctance Among SME and SMM Management Teams…

by beanstalk | Jun 6, 2012 | Intangible Assets & Business

Michael D. Moberly   June 6, 2012 On numerous occasions I have been present when management team members of SME’s (small, medium enterprises) and SMM’s (small, medium multinationals) express dismissiveness and/or trivialize the relevance – applicability of the…...
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Recent Posts

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I respectfully welcome your interest in ‘the business side of intangible assets’ and look forward to you contacting me…
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