by beanstalk | Mar 2, 2010 | Uncategorized
Michael D. Moberly March 2, 2010 All value proposition statements (pitches) should be framed, sequenced, and articulated so that a management/leadership team audience will likely interpret-assess the subject matter and objectives similarly in terms of relevance,...
by beanstalk | Mar 1, 2010 | Uncategorized
Michael D. Moberly March 1, 2010 A ‘value proposition’ should, in as few words as possible, accompany every (new, existing) business initiative. It’s essential that a value proposition include, at minimum: 1. a clear – understandable...