Chief Security Officers and Intangible Assets…

by beanstalk | Dec 9, 2009 | Uncategorized

Michael D. Moberly   December 9, 2009 Chief Security Officers (aka corporate directors’ of security) are typically charged with identifying viable strategies (solutions) for protecting ‘what matters’ most to their company (employer).  There...

Intangible Assets: The ‘Tipping Point’ Has Arrived For Management Teams!

by beanstalk | Dec 7, 2009 | Uncategorized

Michael D. Moberly   December 7, 2009 Malcom Caldwell (author) describes three characteristics (principles) to his 2002 book, The Tipping Point which I believe is, in many ways, analogous to the current intangible asset phenomena.  The Tipping Point, Caldwell says, is...

Intangible Assets Are Much More Than Goodwill…

by beanstalk | Dec 3, 2009 | Uncategorized

Michael D. Moberly   December 3, 2009 Respectfully, its evident that in a significant percentage of conversations I have with business decision makers and management teams about ‘intangible assets’ they are quick to express (perpetuate) the...

Utilizing and Enhancing Your Company’s Intangible Assets…Six Initial Best Practices!

by beanstalk | Dec 1, 2009 | Intangible Assets & Business

Michael D. Moberly   December 1, 2009 Lest we forget, its an economic fact – business reality that 65+% of most company’s value, sources of revenue, sustainability, and foundations for future wealth creation today lie in – are directly linked to...