The relevance of a ‘circular economy’ to intangible assets.
Absolutely, talk and speech can be sources of extraordinary contribution…to company value, competitive advantage, and reputation, etc., and to any business management team that encourages… Read More
The ability to influence people to pay attention, increase people’s attention span, and influence people to favorably act on (monetize) their attention = harvesting people’s… Read More
Intangibles underlie the value of television rights and/or sponsorships for the 2018 World Cup. The ‘assessed’ dollar value, presumably projected by FIFA, to TV rights… Read More
Guide companies and clients to recognize the business imperative to develop, assess, safeguard, and exploit their IA’s and convert them to sources of revenue, value, and competitive advantage!
St. Louis’ average commute time is an intangible asset!