by beanstalk | Jan 20, 2021 | Uncategorized
Michael D. Moberly, Principal, Founder, kpstrat Business leaders, who, for various reasons, perhaps un-advisedly, convey indifference to business – brand reputation, without acknowledging same underlie – are preludes to pursuing competitive advantage, value, and...
by beanstalk | May 14, 2012 | Intangible Assets & Business
Michael D. Moberly May 14, 2012 All too frequently the contributions’ intangible assets make to a company’s value and serve as sources of revenue are overlooked, neglected, or outright dismissed. Equally unfortunately, those attributes are often obscured by...
by beanstalk | Oct 29, 2009 | Intangible Assets & Business
Michael D. Moberly October 29, 2009 Will the economic fact that increasing percentages (65%+) of most company’s value and sources of revenue lie in – are directly related to intangible assets become the impetus – rationale for management teams and...