by beanstalk | May 14, 2015 | Intangible Assets & Business
Michael D. Moberly May 14, 2015 ‘A blog where attention span really matters’! The absence of intangible assets in B-school curriculum is tantamount to business education heresy. Some years ago, while preparing to teach a management course, I framed and...
by beanstalk | Feb 27, 2012 | Uncategorized
Michael D.Moberly February 27, 2012 First, and foremost, the economic fact that today, 65+% of most company’s value, sources of revenue, growth and sustainability evolve directly from intangible assets which include intellectual property. Second, conventional...
by beanstalk | Apr 6, 2009 | Intangible Assets & Business
Michael D. Moberly April 6, 2009 Intangible assets should be integral components of MBA – MHR programming – curricula. While preparing the syllabi and lectures for a graduate management course recently I was determined to introduce (and integrate...