Michael D. Moberly This is what we aspire; influence business decision makers to consider how-why it is in their interest to re-consider the gravitational pull… Read More
Intangible asset focused company culture
What’s Important vs. What Are Distractions To Business?
The answer to the question posed in the title can frequently be distinguished by how businesses treat their intangible assets. That is, are a company’s… Read More
Businesses Are Fiduciarily Obliged To Recognize Their Intangible Assets
Businesses are fiduciarily obliged to ensure their dashboards reflect the contributory role, value, performance, stability, and risk to key intangible assets, because… 1. It is… Read More
Intangible Assets: Integral to Business Lexicon
Consistently, I find it useful to learn about and understand the genesis of certain business phenomena and/or challenges as a requisite to offering counsel. For… Read More
Corporate Honesty Is A Powerful Intangible Asset!
There is a presumption of corporate honesty, moral and legal, right? Or, is this merely an operational aspiration which makes for good dinner table discussion… Read More
Company Management Teams: Act Rationally About Intangible Assets!
I find some company management teams – decision makers (strategists) may not consistently act rationally about the intangible assets they have in play. No surprise,… Read More