If security initiatives – systems are not designed to safeguard or advance an environment’s key – relevant IA’s (intangible assets), those with the fiduciary responsibility for their purchase, deployment, and support, are obliged to recognize substantial value – competitive advantage will go unnoticed.
IA Value Propositions
St. Louis’ average commute time is an intangible asset!
Irresponsible to assume the chasm of IA thinking can be squeezed into bumper sticker ‘sloganisms’ to indulge presumptively narrow attention spans.
Trust, reputation, and value propositions.
Thinking differently about valuing intangible asset valuations absent conventional oversights of state and federal asset accounting and reporting rules.
Valuing intangible assets’ contributory value.