The capability for companies to consistently generate revenue, extract value, and produce competitive advantages from their intangible assets lie increasingly in deploying – executing ‘best… Read More
I understand why the U.S. administration is portraying China as a key bad actor in the theft of intellectual property, ala economic espionage…but, there is… Read More
People tend not to take issues of when nearly as seriously as they may take issues of what…when problems vs. what problems, are distinctions author… Read More
A performance based company culture is a valuable – competitive advantage intangible asset.
A company’s competitive advantages or business differentiators are embedded in its intangible assets, e.g., brand, image, goodwill, reputation, relationship capital, etc.