Making Intangible Assets Work for Your Company: How to Build, Protect, and Deliver Value from Intangible Assets

Author Michael D. Moberly has integrated 20+ years of experience and research in intangible assets and intellectual property in this book to provide practical, yet forward looking insights and strategies to achieve two essential ingredients integral to achieving success, profitability, and sustainability in the knowledge-based economy, i.e., effective stewardship, oversight, and management of intangible assets, and bring operational clarity to identifying, assessing, using, and exploiting intangible assets to extract as much value as possible. (To Be Published In September, 2010.)