University research, whether basic or applied, produces strategically valuable intangible assets that are equal to the intellectual property that the scientists, administrators, and technology transfer teams are quick to focus. In far too many instances, intangible assets are overlooked, dismissed, or overshadowed by the time honored practice, within higher ed technology transfer, of pursuing conventional, intellectual property focused paths/strategies.
Archives for August 2009
Recognizing that intangible assets are integral to a deal’s (projected) profitability and success and are simultaneously vulnerable to an ever growing milieu of risks, challenges, disputes, and changes, anyone of which can adversely affect the outcome of a business transaction particularly mergers and/or acquisitions.
The phrase ‘knowledge-based economy’ is an economic fact that should provide securiy product/service vendors with critical insight into how company’s security needs, demands, and expectations are changing.
Most security products/services can deliver a broader spectrum of measurable client benefits (i.e., intangible assets) aside from the conventional and subjective appeal to risk-threat mitigation.
Having an effective and quality strategic plan in place for the utilization, protection, extracting value from a company’s intangible assets and IP is regarded as an important sign today that a strong, intelligent, and forward looking management team is at the helm.
Management teams can elevate (win) the confidence of lenders to become more receptive and responsive to intangible asset – IP backed lending proposals?